Content marketing is the number one way to engage your customers in 2015. So, yeah, it's pretty damn important! In fact, the Content Marketing Institute have found that around 90% of 'business to consumer' (B2C) marketers use content marketing strategies, so you...
In a recent article for Forbes social media and content marketing guru Jason De Mers had the following to say: Dedicated SEO consultants and departments will begin to phase out as SEO comes to be seen not as a siloed discipline,...
The thing is, you can’t just write a great blog post, stick a link to it in twitter and sit back and watch your bottom line grow. It won’t, as many businesses who saw the content marketing boom of the...
While the major players will always hold considerable advantage, new entrants to the industry at its bottom end stand to benefit from economies of scale whilst remaining relatively unchallenged by any significant barriers in relation to buying and selling domain...
It typically takes months for a domain name to sell, and though there are notable exceptions, domains on their own tend not to be as lucrative in the short term without an established web presence. In practice, the art of buying...
You’ve realised the importance of a fully functional and responsive website, and the potential value it adds both to the professionalism of your business and your client’s experience. Well done, you! (That’s not sarcasm. Most businesses, like most people, are afraid of...