So, you’ve got a nice little business going, and your online presence is starting to mean something. People are looking at your website, and they want what you’re selling. Some people, anyway. You’re not that sure how many people are deciding against...
It’s like those A therefore B equations they teach in university logic courses. You’ve got a website therefore you need content. No problem. Just write/buy/steal some, right? Wrong. Good content strategy (and remember, content refers here to every digital interaction you have with...
The first lesson aspiring website entrepreneurs must learn is how to generate revenue from a site. The mind-bending aspect of the topic is in figuring out what monetization strategies or combination of tactics fit best your business model and personal work...
The rise of social media has changed the game in regards to how internet consumers conduct research on products that they intend to buy. Pew Research's Internet Project breaks down social media use among adults by charting key demographics that provide...
No one likes searching down the back of the couch for a few spare cents to make ends meet. A better way to pay your bills, and have a little left over for a night on the tiles, is by understanding...
It typically takes months for a domain name to sell, and though there are notable exceptions, domains on their own tend not to be as lucrative in the short term without an established web presence. In practice, the art of buying...
